8:30am-9:15am: promoting HK

8:30am-9:15am: Andrew Leung, International and Independent China Strategist and former Director-General of Social Welfare

8:30am-9:00am: Chris Yeung, veteran journalist; political columnist

8:45am-9:00am: Allan Zeman, chairman of the Lan Kwai Fong Group

9:00am-9:15am: John Ap, Visiting professor and Director of Global Centre for Tourism, Education and Training, Macau Institute for Tourism Studies

9:15am-9:30am: Paralympics

9:15am-9:30am: Patrick Lau, Professor, Department of Sport, Physical Education and Health, Baptist University

On Friday's Backchat, promoting Hong Kong; Paralympic. 
The government is planning to roll out an overseas campaign later this year to promote the city as the “best place in Asia to live, work and invest in.”
It came after authorities paid US$5.7million, approximately HK$44.3 million, to global PR company Consulum last June on its “Relaunch Hong Kong” initiative.
The company – which controversially did publicity work for Saudi Arabia – conducted market research that found us to be a “cosmopolitan, diverse, dynamic and connected” city.
How should we promote the image of Hong Kong overseas? How do we maintain ourselves as ‘Asia’s world city’? What are our unique selling points for visitors and investors?
After 9.15am, we’re discussing the Paralympics, set to start on August 24. Can we expect another successful Games?